high growth of expedition and ultra-luxury cruises stands out, as well as the increase in micro-cruises and themed itinerar- ies (gastronomic, singles, retirees, party, etc.).Among other con- sumer trends, we can highlight the following: . Growth of micro-cruises. They are one of the fastest growing segments of the industry. There are now more than 1,400 cruises of three days or less. . Demand for authentic experiences. There is an increase in demand for excursions that are different from the typical ones, seeking more local and transformative experiences. . Strong growth in demand for luxury cruises. After reporting purchases were up 15 percent in 2022, Cruise Planners officials said luxury travel is expected to grow 11 percent over the next four years from the $945.6 billion it was valued at in 2019. . Increase in expedition cruising, especially in Arctic and Ant- arctic waters. These itineraries have seen an increase in demand stemming from the viability of these routes that were previously only possible with Soviet-era “icebreaker” ships. . Segmentation and emergence of new niches in the market, such as cruises for singles or theme cruises (cultural,party, fe- male-center, gastronomic, senior citizens, etc.). . The new generations have a positive attitude towards cruises as a vacation option (66% of generation X and 75% of millennials). . Increasing popularity and demand for cruises outside the high season. SPAIN-US CHAMBER MARKET REPORT 65